it's time for change

Underwear done properly.

Sustainable, silk-like softness and enhanced breathability with Tencel™

our mission

Why do we care about underwear so much?

After being tired of endless "designer" brands providing sub-quality products and customer experiences, we decided to make a change.



Designed with purpose

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As featured in

our factories

Crafted by experts

Our underwear is ethically made by third-generation underwear specialists in Portugal.

Save up to 30% with packs

The more you buy, the more you save

Free shipping & returns

On all UK orders above £45.

7-day customer service

Reach out to us at:

1,000+ customer reviews

Read our reviews here

Common FAQs

Got questons? We've got answers.

See our full FAQ page here, or email us at with any specific queries.

All of our underwear is made using Tencel™, a cellulosic fiber made from sustainably managed Eucalyptus pulp (plants).

The material is developed by Lenzing in Austria, a global leader in sustainable textile innovation.

We have developed our underwear with third-generation underwear artisans in Northern Portugal.

Our suppliers are fully 100% GOTS (Global Organic Textile Standard) accredited, as well as hold the OEKO-TEX certification.

UK Delivery (2-4 working days): £2.95 (Free after £45 order)

Europe Delivery (3-5 working days): £9.50 (Free after £100 order)

USA Delivery (4-7 working days): £14.50 (Free after £150 order)

Australia (6-10 working days): £15 (Free after £150 order)

We offer free returns on all orders within 30 days, items must be in the same condition that you received them, unworn or unused, with tags, and original packaging.

Any questions please do drop us a line, we will get back to you within 24 hours.